Celcon Indonesia, the pioneering aerated lightweight brick manufacturer in Indonesia (with operations in Batam and Jabodetabek), commissioned us to refresh their online presence. The goal was to better reflect their legacy in innovation, durability, and sustainable construction solutions by giving their website a modern look and accompanying photography that highlights their products and facilities.
What we delivered:
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Website redesign & development — We crafted a clean, structured website with clear navigation throughout all website sections. The layout ensures visitors can quickly learn about Celcon’s technical specifications, sustainability advantages, and project references.
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Visual storytelling through photography — We produced high-quality images of Celcon’s product in use, production facilities, material textures, and project references. These visuals help communicate material quality, precision, and durability.
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Highlighting differentiators — Through layout, content, and imagery, we emphasized Celcon’s strengths: thermal & sound insulation, fire resistance, the blend of tradition and innovation (originating from Danish technology since 1935), and its long-standing presence in the construction industry.
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Responsive & user-friendly design — Ensured the site works seamlessly on mobile and desktop; visuals optimized; technical & product specs readable across devices; strong calls to action placed for easy contact.
Why it mattered:
By combining thoughtful web design with clean, authentic photography, Celcon now has an online presence that does justice to its reputation. Prospective clients—architects, builders, developers—can more easily assess product quality, technical specs, and project portfolio. The refreshed site strengthens credibility and helps Celcon stand out in Indonesia’s construction materials market.
